Logitech: The Revue Is Overpriced

Logitech: The Revue Is Overpriced  - I think the platform has more promise than any other software running on set-top boxes today. With the right vision and some fulfilment on promises Google has made in the past, I think it’s quite possible for the company’s platform to entirely change the way we enjoy entertainment in the living room. But in its current form, Google TV isn’t there.

Content providers aren’t playing nice with Google and running the platform in tandem with your cable provider’s DVR won’t deliver the same appeal that DISH customers enjoy. I view the software more as a proof-of-concept than a nicely thought-out implementation.

Realizing that, I just can’t see why Logitech continues to sell its Revue set-top box for a whopping $300. Yes, I know that it’s running Google TV, and the platform can do more than, say, the software running on the $99 Apple TV, but it’s clear now that the excitement everyone had about Google TV has died down. And it’s being viewed as what it really is: an under-performing entertainment platform.

As far as I’m concerned, the Logitech Revue should be selling for $150 at most. At that price, the company will be able to drum up some demand for the device, hopefully get most of its investment back, and at least have an installed base in place for when Google gets serious about its platform.

But the need for a price cut goes beyond demand.